ABOUT WAT-AAH!

WAT-AAH! is a line of functional water free of sugar, artificial flavor or color of any kind and tastes like pure unadulterated water. Rose Cameron, the CEO and Founder, created WAT-AAH! after learning an alarming fact that today’s generation of kids are predicted to have a shorter life expectancy than their parents largely due to childhood obesity. Inspired by her two boys and Cameron’s 20+ years of experience in brand building and developing successful national marketing campaigns for various industries, she and her sons worked together to design WAT-AAH!’s screaming boy logo and its first line of functional products, which entered the market in 2008. Since then, WAT-AAH! has aimed to make water “cool” and contemporary to kids and teens to encourage their consumption and champion kids' health. To learn more CLICK HERE.